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Personal project · Product strategy · UX systems

SuiYu — structuring the UX of a digital character with memory.

Early-stage product concept and UX framing for a persistent digital-character ecosystem built on the Sui blockchain.

Role
Product Designer
Type
Early-stage product concept
Focus
Persistent digital identity and product systems
Status
Concept definition and UX framing
A cinematic underwater SuiYu world with a seated glowing-eyed creature overlooking submerged towers and a blue hydrosphere.

Concept definition · UX framing

What if a digital character didn’t just exist in a wallet, but developed a history?

SuiYu explores how an owned character might become more meaningful through participation and time.

The proposed experience begins when a user retrieves an unstable Fragment and helps it stabilise into a Phaseborn creature. Its identity could then develop through competition, Fusion and seasonal participation.

My contribution is framing the product mental model, core journey, initial user hypothesis and priority UX questions. The project is at the concept-definition and UX-framing stage; research, interaction design, prototyping, testing and implementation have not yet taken place.

The first design programme focuses on changing state, irreversible Fusion and explainable competition.

01 The product hypothesis

SuiYu is a concept for a digital-character ecosystem built around persistent identity.

Each creature is intended to retain one recognisable identity while accumulating lineage, competitive records, seasonal participation and significant moments.

The working hypothesis is that digital collectibles can provide ownership without enough continuity, while game characters can provide progression without persistent public provenance.

The proposed journey connects a character’s beginnings to the decisions that could shape its history:

Illustrative proposed journey · not designed or validated

  1. 01 / Retrieve

    Start with a Fragment.

    The user retrieves an unstable Fragment from the Hydrosphere.

  2. 02 / Stabilise

    Help a creature emerge.

    The Fragment is intended to stabilise into a Phaseborn creature.

  3. 03 / Understand

    Know what it can do.

    Distinguish its permanent identity, current abilities and temporary or seasonal state.

  4. 04 / Develop

    Build through participation.

    Progression and seasonal participation could add to the character’s continuing identity.

  5. 05 / Compete or Fuse · alternative paths

    Compete → understand the result.

    Make constrained strategic choices. The proposed result should explain the outcome and contribute to the competitive record.

    Fuse → create a new identity.

    Understand compatibility, contribution and uncertainty before committing. The originals may be permanently lost or transformed.

  6. 06 / Create history

    Make the past understandable.

    Lineage, competitive records, seasonal participation and significant moments would show how an identity came to be. Fusion creates a new identity; it is not simply an upgrade to the original.

An editorial explanation of the existing product model, not a prototype or tested interaction. “Compete or Fuse” is a branch, not a requirement to complete both. Rules, controls and technical behaviour remain to be designed.

The user is still a hypothesis

My current hypothesis is that SuiYu’s initial user is a character-focused collector-player: someone interested in developing a persistent character through participation and time.

They may enjoy games, anime, digital collecting or Web3, but should not need deep blockchain knowledge.

Illustrative motivation, not a research quote

“I want this character to feel like mine because of what we have experienced together.”

This hypothesis has not yet been researched. Discovery work must test whether character development, strategy, lore or provenance offers the strongest entry point.

02 A world with understandable rules

SuiYu takes place within the Hydrosphere, a computational ocean formed after a sentient system fractured into unstable Fragments.

The proposed experience asks the user to retrieve a Fragment and help it stabilise into a Phaseborn creature.

This gives Retrieval, Stabilisation and Fusion emotional meaning. The product should remain understandable without requiring users to study the wider lore.

What the technical direction would need to support

The intended technical direction is to use Sui’s programmable-object model so a character can retain its identity while approved parts of its state change under defined rules.

In principle, one creature could accumulate progression, lineage, seasonal context and achievements without being replaced.

For the experience, this creates three questions:

  • What is permanent?
  • What can change?
  • Why, when and by whose authority did a change occur?

The intended principle is that a creature may evolve, but should not change arbitrarily. This behaviour has not yet been implemented or technically validated.

An expansive underwater SuiYu city with circular megastructures, illuminated towers, fish, and a small submersible moving through blue water.

03 Three UX questions to design next.

One identity, several kinds of state

A creature may eventually contain permanent identity, current abilities, seasonal context, temporary conditions and historical recognition.

These states belong to one character but have different lifespans.

How might the experience distinguish them without making the creature feel like a technical dashboard?

The first priority is answering:

What can this creature do right now?

The experience should then explain what changed, what will expire and what will remain.

The guiding principle is identity before inventory.

Informed and irreversible Fusion

Fusion is a proposed system in which compatible creatures contribute to a new identity.

The concept includes inherited characteristics, uncertain outcomes, a bounded user choice and the permanent loss or transformation of the originals.

The UX must communicate eligibility, contribution, uncertainty and consequence before commitment.

Too transactional, and Fusion loses meaning. Too theatrical, and users may overlook what they are surrendering.

The guiding principle is clarity before ceremony.

No Fusion flow has yet been designed or tested.

Explainable competition

SuiYu’s proposed PvP system uses constrained strategic choices and deterministic resolution:

Same inputs. Same resolution. Same truth.

Consistency does not automatically create perceived fairness.

Players would need to understand their choices, how hidden information was handled, where the matchup turned and what they could change next time.

The intended result experience should help a player explain a loss rather than simply announce it.

The guiding principle is explainability before mystery.

Historical prestige should not automatically create competitive power. This constraint still requires technical definition and validation.

04 Framing established. Experience still to prove.

Established in the framing

The product premise and journey, initial user hypothesis, three priority UX problems and first experience principles.

Still uncertain

Whether the proposed audience values the model, understands changing state and accepts Fusion’s consequences. The technical behaviour is not validated.

Design and test next

Turn the framing into interactions that potential users can try. Test understanding before treating the concept as a usable product.

The next phase should test whether potential users can:

  • Explain SuiYu and its core journey.
  • Distinguish permanent, seasonal and temporary state.
  • Understand Fusion before commitment.
  • Explain why a competitive outcome occurred.

The longer-term ambition is for a user to understand where their creature came from, which decisions shaped it and why its history differs from every other creature.

The rarest thing is not power. It is becoming part of history.
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